I previously wrote about what colors to choose for a brand basing on what message and value you’re trying to give off to your target demographic. I cut the colors thing down to only writing about cool colors’ effects and not warm colors, and that was for obvious reasons;...

Believe it or not, there’s a whole psychology behind colors. You might think it ends on toddlers playing with them and ruining your grandmother’s white walls. Colors actually affect us up until old age. And this has a lot to do with emotions elicited by colors. We’re human; emotions...

Here are some of the few reasons as to why logos are so darn important for whatever brand that exists and whatever company you might have in my mind; logos may define what your company does, logos help companies stand out from the crowd, logos are pleasing to the...

As you can already tell from the heading, this is going to be as playful as it gets! Take your serious self to your ancestors please because this might not be for you. Chances are high that you might be offended by how silly and unserious this will get....

By now I believe we have established how important logos are to any business.  And I am confident that got the bigger lot of you running to get logos to steal the hearts of your customers. But what criteria does one follow when aiming to design a fascinating logo?...

Logos; the past and the future of a revolutionary reality. Okay to be honest, I don’t even know what I’m saying and why I said that. I highly doubt that opening line even makes any sense. I just wanted to be corny and pretentious like those guys that do...

Any business is practically nothing without customers. Because what’s the point of selling or creating a product or service that no one is purchasing? So yeah you might as well go ahead and say customers are the backbone for any business. Surprisingly though, there’s actually something more important than...

Not sure if I should have given this article the heading “How to improve your creativity” but you get the idea so no worries. No offence to my folks that don’t identify as creatives but this is where we the shunned-from-society artistes find peace and home.  One thing I...

How significant is web design to sales of any business? As significant as they get! Take my word for it; a website is literally a poster for your business. And with the world becoming more and more digitized by the minute, it gets so important to treat web design...

Look at your fine wise self coming to get more wisdom from a fellow wise human! Can’t blame you really. Sorry for that braggart moment, I just couldn’t help myself. Anyhow it is common knowledge that without social media any business that depends on digital marketing can’t make it...